Dove Print, DM Perception Palette by Miami Ad School New York
The Print Ad titled Perception Palette
was done by Miami Ad School New York advertising agency for Dove in United States. It was released in Jan 2018.
Dove: Perception Palette
Brand
Released
January 2018
Posted
January 2018
Market
Industry
Agency
Copywriter
Art Director
Credits & Description:
Category: Beauty
Media: Print
Brand: Dove
Advertised brand: Dove
Geo: United States
Advertising Agency: Miami Ad School
Tutor: Rajath Ramamurthy
Art Director: Cristina Gomez
Copywriter: Thanh Ngo
Published: January 2018
Synopsis:
Dove is famous for campaigns that encourage women's self-esteem regarding their natural beauty. However, many people are still wearing cosmetics just to feel a bit more beautiful. So, we turned the brand’s signature soap bar itself into a new kind of makeup that doesn’t encourage people to put on, but to wash off, because no makeup is the best makeup.