Media: Press
Category: Publications & media
Client: Editora Europa
Agency: Mestica, Sao Paulo, Brazil
Country: Brazil
Creative Director: Luiz Parpulov
Art Director: Eduardo Basque
Copywriter: Rafael Campeão
Copywriter: Rafael Prioli
Head of Art: Eduardo Basque
Illustrator: Eduardo Basque
Synopsis:
Mestica campaign created to show the series "collections of continents" of Viaje Mais Magazine. They are collectible books of the main destinations of each continent that bring all the information about the best routes for each country. Represented through a graphic perspective and using the peculiar flag elements of the countries, we bring routes, destinations and directions as the concept. The campaign is composed of 5 advertising ads about countries of the European, American and Oceania continents.