Etna Print Etna by Artplan Sao Paulo

The Print Ad titled Etna was done by Artplan Sao Paulo advertising agency for Etna in Brazil. It was released in Apr 2018.

Etna: Etna

Brand
Media
Released
April 2018
Posted
March 2020
Market

Awards:

Lions Communication 2018
Print & Publishing LionsSectors > Consumer DurablesBronze Lion Campaign

Credits & Description:

Brand ETNA
Entrant ARTPLAN SAO PAULO
ARTPLAN Sao Paulo, Brazil Entrant Company
ARTPLAN Sao Paulo, Brazil Idea Creation
ARTPLAN Sao Paulo, Brazil Production
ARTPLAN Sao Paulo, Brazil PR
ARTPLAN Sao Paulo, Brazil Media Placement
Zico Farina Artplan Chief Creative Officer
Marcos Abrucio Artplan Creative Director
Maurício Perussi Artplan Creative Team
Rafael Zoehler Artplan Creative Team
Vivian Tomaz Artplan Project Manager
Bruno Werner Artplan Graphic Producer
Eduardo Megale Artplan Account Team
Thiago Zewe Artplan Account Team
Beatriz Rodrigues Artplan Account Team
Jonathan Santos Artplan Account Team
Laura Loyola Artplan Account Team
Francisco Rosa Artplan Media Team
Nany Porciuncula Artplan Media Team
Lúcio Cunha Artplan Phographer
Tiago Cappi Artplan Mockup
Emerson Santos Artplan Image Retouch
Daniela Maia Etna Client
Vanessa Pereira Etna Client
Entry Summary
In Brazil, most people don’t have the habit of taking the furniture home to assemble it
there. We wanted to show that this is a possibility and that the results could be awesome
and, of course, cheaper.