Felt Print, DM Mother-in-Law Card Collection, 1 by Humanaut

Mother-in-Law Card Collection, 1
The Print Ad titled Mother-in-Law Card Collection, 1 was done by Humanaut advertising agency for Felt in United States. It was released in May 2016.
Advertising campaign for Felt

Felt: Mother-in-Law Card Collection, 1

Brand
Felt
Media
Print, DM
Released
May 2016
Posted
May 2016
Market
United States
Industry
Public awareness
Agency
Humanaut
Creative Director
David Littlejohn
Copywriter
Andy Pearson
Copywriter
Liza Behles
Designer
Carrie Warren
Designer
Coleson Amon

Credits & Description:

Humanaut created hilarious greeting cards for your Mother-in-Law for Mother's Day/May 8th, to promote the handwritten card app Felt.Let's face it. The relationship between anyone and their mother-in-law can be a little awkward at times, especially around Mother's Day. Should you send a Mother’s Day card? She’s your mom, but not really. Thankfully Felt has created a solution for this age-old social quandary: the Other Mother’s Day Card Collection. A new line of greeting cards specifically designed to send to your Mother-in-law on Mother’s Day. The best part is you can write and send these cards and mail them all from your iPhone or iPad.Agency: Humanaut
Media: Print
Category: Other
URL: http://feltapp.com/the-mother-in-law-collection.com
Client: Felt
Agency: Humanaut
Country: United States of America
Creative Director: David Littlejohn
Copywriter: Andy Pearson
Copywriter: Liza Behles
Strategist: Andrew Clark
Designer: Coleson Amon
Designer: Carrie Warren
Design Director: Stephanie Gelabert