Fenistil: Aid them, Stethoscope

Credits & Description:

Media: Print

Geo: Egypt

Category: Pharmaceutical

Agency: Ogilvy

Brand: Fenistil

Aid them from mosquitos bites. Fenistil...touch of calm.



Novartis wanted to communicate with the mothers the importance of having Fenistil as a first aid kit for any mild skin irritation like the one caused by mosquitos. They wanted to take the emotional platform to show how children suffer from mosquito bites, so we took it all the way to show how this can be reflected even in when they play with there toys.



Advertising Agency: Memac Ogilvy, Cairo, Egypt

Creatives: Michael Habib, Khaled El-Sherbiny, Bassem Fahmy

Art Director: Michael Habib

Copywriter: Khaled El-Sherbiny

Photographer: Sameh Wassif

Retoucher: Hany Atef

Account Director: Mohsen Farid

Senior Account Executive: Noha Rashid

Published: July 2012