Getty Images Print Soldado [spanish] by DDB Buenos Aires

Soldado [spanish]
The Print Ad titled Soldado [spanish] was done by DDB Buenos Aires advertising agency for Getty Images in Argentina. It was released in Apr 2017.
Advertising campaign: The Worst Photos

Getty Images: Soldado [spanish]

Brand
Getty Images
Media
Print
Released
April 2017
Posted
April 2017
Market
Argentina
Industry
Website
Agency
DDB Buenos Aires
Creative
Hernan Jauregui
Creative Director
Bruno Macri
Chief Creative Officer
Facundo Varela
Chief Creative Officer
Adrian Piattoni
Copywriter
Luciano Griessi Pereyra
Producer
Dante Rodriguez
Art Director
Ezequiel Irureta
Creative Director
Juan Ignacio Martínez Cima

Awards:

El Ojo Festival 2017
GráficaInstitucional E Imagen Corporativa. Auspicios y PatrociniosPlata
Vía PúblicaInstitucional E Imagen Corporativa. Auspicios y PatrociniosOro
GráficaCampañas Institucionales y de Imagen Corporativa. Auspicios y PatrociniosOro
Vía PúblicaCampañasPlata
Vía PúblicaCarteles (Indoor)Oro
FIAP 2017
Advertising / AnuncionsPrint – Campaigns (products / Services / Corporate)Bronze

Credits & Description:

Campaña/Title: Las Peores Fotos
Anunciante/Brand: Getty Images
Country: Argentina
Producto/Product: Banco De Imágenes

Advertised brand: Getty Images
Advert title: Trash / Horns / Poverty / Strike / Soldier
Translation of headline to English: The best and the worst photos.
Advertising Agency: DDB Argentina
Creative VP: Hernán Jauregui
Chief Creative Officer: Facundo Varela - Adrián Piattoni
Creative Directors: Juan Ignacio Martínez Cima– Bruno Macri
Copywriter: Luciano Griessi Pereyra
Art Director: Ezequiel Irureta
Head of Production: Norberto Bodello
Producer: Dante Rodriguez
Photographers: Getty Images
Account Director: Elina Mendez
Account Executive: Maria Rosasco
Published/Released: April 2017
Description:
In this campaign we try to generate a reaction from the viewer by showing them photos that demonstrate the contrast between the social sensitivity and artistry of a photo. In this way we expose the injustices of the world that sensitize us so much without leaving to one side the beauty and quality that these photos contain, as captured by our best photographers.