Gree Airconditioners: Argentina

Credits & Description:

Category: Electronics, Technology
Media: Print
Brand: Gree
Agency: Lokal
Geo: Turkey
Advertising Agency: Lokal, Istanbul, Turkey
Creative Director: Ali Göral
Creative Team: Hakan Küçükyılmaz, Anıl Darınç, Samet Üstündağ, Rahman Yıldız, Tansu Demirok, Mustafa Tekbayrak
Photographer: Onur Doğru
Production: Boom Photography & Film Production
Producer: Bora Balbey
Retouch: Matte-Studio
Published: August 2018
Synopsis:
This year’s most popular event was the FIFA World Cup in Russia. What made this World Cup special was that the most popular teams were among the first to be eliminated. So we ran a speedy ad campaign for Gree Air Conditioner Gree Klima, aimed at these soccer teams. In our ad campaign, we told the fans of the most popular teams that left early (Germany, Brazil, Argentina), that with Gree Klima’s WiFi feature they could set the temperature of their homes on they way back.
Set the temperature at home, on your way back
Gree Air Conditions with wi-fi control