Greenpeace Print Deforestation at Home by S.I. Newhouse School of Public Communications Syracuse New York

Deforestation at Home
The Print Ad titled Deforestation at Home was done by S.I. Newhouse School of Public Communications Syracuse New York advertising agency for Greenpeace in United States. It was released in Jul 2017.

Greenpeace: Deforestation at Home

Credits & Description:

Category: Public Interest, NGO
Media: Experiential
Brand: Greenpeace
Agency: S.I. Newhouse School of Public Communications
Geo: United States
Advertising School: S.I. Newhouse School of Public Communications, Syracuse, New York, USA
Art Director / Copywriter: Emily Alek
Published: July 2017
Description:
This screen would be placed in Central Park to reveal what the surrounding park area would look like if it were subject to deforestation. The screen would work like a green screen in that individuals moving through the actual park would appear to be moving through a dried up environment when you look at them through the screen.