Lowe Campbell Ewald has released the "Mr Nice Guy" public-service campaign for Haven, a nonprofit organisation in Michigan that assists victims of rape and domestic violence. It pushes a "Live without fear" message via TV and outdoor.
Brand: HAVEN
Media: Outdoor
Category: Public interest
Agency: Lowe
Geo: United States
HAVEN: Deserve
Advertising Agency: Lowe Campbell Ewald, USA
Chief Creative Officer: Mark Simon
Group Creative Director: David Bierman
Art Director: Kelly Warkentien
Copywriter: Nancy Wellinger
Producer: Mary Ellen Krawczyk
Account Executives: Joe Gaulzetti, Nicole Reincke, Alyssa DeYonker