Hemköp Print Banana by M&C Saatchi Stockholm
The Print Ad titled Banana
was done by M&C Saatchi Stockholm advertising agency for Hemköp in Sweden. It was released in Oct 2016.
Hemköp: Banana
Brand
Media
Released
October 2016
Posted
October 2016
Market
Industry
Agency
Credits & Description:
Category: Retail Services
Media: Print
Brand: Hemköp
Agency: M&C Saatchi
Advertising Agency: M&C Saatchi, Stockholm, Sweden
Geo: Sweden
Title: Organic bananas
Published: October 2016
Description: One of Sweden’s largest grocery chains – Hemköp – new e-commerce concept, M&C Saatchi Stockholm decided to keep things simple. As Hemköp is last of the major Swedish grocery stores to try their luck on the e-commerce scene, the campaign’s main focus was to communicate that with Hemköp, pricing and range are always the same online as offline. To illustrate the lack of difference in a quick and playful way, digital counterparts now accompanied the products featured in Hemköp’s everyday FMCG-ads.