IKEA Print, Outdoor Love Handles by Memac Ogilvy & Mather Dubai, Memac Ogilvy & Mather Jeddah

Love Handles
The Print Ad titled Love Handles was done by Memac Ogilvy & Mather Dubai, Memac Ogilvy & Mather Jeddah advertising agencies for IKEA in United Arab Emirates. It was released in Mar 2017.

IKEA: Love Handles

Brand
Released
March 2017
Posted
March 2017
Executive Creative Director
Chief Creative Officer
Art Director
Creative Director
Executive Creative Director
Creative Director
Designer
Production Agency

Awards:

Dubai Lynx 2017
OutdoorIndoor Posters: Retail, e-Commerce, Restaurants & Fast Food ChainsSilver Campaign
Print & PublishingPrint: Retail, e-Commerce, Restaurants & Fast Food ChainsBronze Campaign

Credits & Description:

We all have something to hide: a bad photo, an unfashionable outfit, or even a skeleton in the closet. And we don't want anyone to see it. That's where Ikea comes in. Your home is like your life: when you leave everything out in the open, it never looks good for you. So whatever it is that you have got to hide, the IKEA Smart Storage Solutions Campaign reminds us just how simple it is to keep it tucked away. From interactive P.O.S. displays, to OOH and print, IKEA shows how to stylishly avoid a mess by keeping the skeletons and other nasty little things firmly where they belong: hidden.
Media: Print
Category: Home appliances & furnishings
Client: Ikea - Saudi Arabia
Agency: Memac Ogilvy & Mather Dubai, Memac Ogilvy & Mather Jeddah
Additional Company: Memac Ogilvy & Mather Jeddah, Saudi Arabia
Country: United Arab Emirates
Production Company Producer: Andreea Gurbina
Production Company Producer: Amr El Massri
Chief Creative Officer: Paul Shearer
Executive Creative Director: Ramzi Moutran
Executive Creative Director: Maher El Baba (Memac Ogilvy Jeddah)
Creative Director: Juliana Paracencio
Creative Director: Luiz Vicente Simoes
Art Director / Copywriter: Juliana Paracencio
Producer: Tamara DCosta
Production company: Optix Dubai
Production company: Leap Studio
Copywriter / Art Director: Luiz Vicente Simoes
Illustrator: Bruno Rodrigo de Miranda
Visual Effects: Nicholas King
Visual Effects: Loujine King
Visual Effects: Rami Rihani
Visual Effects: Muhammad Omer
Group Account Director: Bernard Abou Nader
Visual Effects: Haleh Kazemi
Designer: Monica Yuri