Intermarche Print, Design & Branding The Ugly Carrot by Marcel Paris, Prodigious

The Ugly Carrot
The Print Ad titled The Ugly Carrot was done by Marcel Paris, Prodigious advertising agencies for Intermarche in France. It was released in Jun 2014.

Intermarche: The Ugly Carrot

Released
June 2014
Posted
June 2014
Market
Executive Creative Director
Art Director
Account manager
Production Agency

Awards:

Cannes Lions, 2014
PRESS LIONSNewspaper: Retail StoresBronze Lion Campaign
Prix de la Campagne Citoyenne, 2014
LauréatEntreprises du Secteur Public ou PrivéArgent
Epica Awards 2014
PrintRetail ServicesGold
Eurobest, 2014
PrintNEWSPAPER: PRODUCT & SERVICE: RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETSGrand Prix
Cristal Awards, 2014
PRESSENVIRONMENT & SUSTAINABLE DEVELOPMENTSAPPHIRE
One Show 2015
DesignExperiences / Brand InstallationsSilver Pencil
The New York Festival, 2015
PrintProducts & Services: Retail StoresTHIRD PRIZE AWARD

Credits & Description:

Category: Food
URL: http://itm.marcelww.com/inglorious/
Client: Intermarche
Agency: Marcel, Paris
Production: Elysian Fields
Media Agency : ZENITHOPTIMEDIA Paris, FRANCE
Production Company : PRODIGIOUS Paris, FRANCE
Country: France
Chief Creative Officer: Erik Vervroegen
Chief Creative Officer: Anne de Maupeou
Executive Creative Director: Dimitri Guerassimov
Art Director: Anais Boileau
Creative Director/ writer: Julien Benmoussa
Producer: Justine Beaussart
Production company: Elysian Fields
Copywriter / Art Director: Gaëtan du Peloux
Copywriter / Art Director: Youri Guerassimov
Account Director: Blandine Mercier
Photographer: Patrice de Villiers
Retoucher: L’Asile Paris
Account manager: Lou de Keyzer
Advertiser Supervisors : Patricia Chatelain / Sylvie Colé / Mathieu Delcourt / Myrtille Massoubre
Project Manager : Noëlla Neffati
Strategic Planning : Guillaume Le Gorrec / Leoda Esteve
Global print Manager : Jean-Luc Chirio