Soroka Epilepsy Educational Center Print The Plane by McCann Erickson

The Plane
The Print Ad titled The Plane was done by McCann Erickson advertising agency for subbrand: klalit health care and awareness for epilepsy (brand: Soroka Epilepsy Educational Center) . It was released in Nov 2012.

Soroka Epilepsy Educational Center: The Plane

Credits & Description:

Category: Health & safety

Brand: klalit health care and awareness for epilepsy.

Agency: McCann Erickson

We created a campaign to raise awareness for the many people who suffer from epilepsy and the stigmas surrounding the disorder.

The video title : "A guy with epilepsy at the office!!!1 must see"

The video link: https://www.youtube.com/watch?v=whAjvTI6Ieg

Our message:

"Just because someone has epilepsy, doesn't mean something is about to happen."

We would appreciate the promotion of this campaign and its important cause.

Category: Health & safety

URL: https://www.youtube.com/watch?v=whAjvTI6Ieg

Client: klalit health care and awareness for epilepsy.

Agency: McCann Erickson

Copywriter: Udi Avital

Copywriter: Idan Kravitz

Art Director: Gilad Hirsch