Media: Print
Category: Food
Agency: Draftfcb
Brand: Kraft
Geo: Americas, Canada
Your favourite peanut butter, now with honey. Spread something new.
Advertising Agency: DraftFCB, Toronto, Canada
Creative Directors: Robin Heisey, Jeff Hilts, Pat Pirisi
Art Director: Aya Refaeli-Bernardo
Copywriter: Greg Gray
Photographer: Philip Rostron / Instil Productions
Print producer: Victor Carvalho
Published: May 2013