Lenor Print Alex by Grey Dusseldorf

Alex
The Print Ad titled Alex was done by Grey Dusseldorf advertising agency for Lenor in Germany. It was released in Apr 2016.
Advertising campaign: Lenor: Ode to Icons

Lenor: Alex

Brand
Lenor
Media
Print
Released
April 2016
Posted
April 2016
Market
Germany
Industry
Washing powders & Detergents
Agency
Grey Dusseldorf
Copywriter
Verena Koschel
Executive Creative Director
Mark Hendy
Executive Creative Director
Neil Elliot
Photographer
Fritz Straube
Producer
Doris Becker
Copywriter
Saurabh Kejriwal
Art Director
Jonathan Fox
Production Agency
Fritz Straube

Credits & Description:

Media: Print
Category: Household, garden & pets
Client: Procter & Gamble
Agency: Grey Düsseldorf
Production: Fritz Straube
Country: Germany
Client Services Director: Anna Koukouli
Chief Creative Officer: Fabian Kirner
Executive Creative Director: Mark Hendy
Executive Creative Director: Neil Elliot
Art Director: Jonathan Fox
Copywriter: Saurabh Kejriwal
Copywriter: Verena Koschel
Producer: Doris Becker
Account Director: Alex Sobota
Photographer: Fritz Straube
Stylist: Valerie Kohlmetz
Clothes are more than just fabric. They can be our identity, a statement of individuality or of conformity, they can revive memories or they can be status symbols. And sometimes they even go down in history making their owners famous. Lenor believes in the power of laundry and gives it the care it deserves. With the Lenor Print Campaign "Ode to Icons"Grey Dusseldorf pay homage to famous pop-culture icons by paying homage to their outfits that unmistakably represent them.