Category: Agency Self-Promo
Media: Print
Agency: Leo Burnett
Geo: Nigeria
Advertising Agency: Leo Burnett, Lagos, Nigeria
Chief Operating Officer: Lekan Lawal
Business Director: Tunde Shobanjo
Creative Director: Sinmisola Hughes-Obisesan
Art Directors: Olumaiye Aladeniji, Austin Francis
Copywriters: Adebola Adegbulugbe, Opeyemi Odusola
Illustrator: Olumaiye Aladeniji
Published: July 2018
Synopsis:
As a local extension of a global agency, our ad is a reflection of our originality and creativity. Using local insights to create solutions for our clients.
The yellow bus with its double black stripes is synonymous with Lagos. Its not only a common fixture on Lagos roads, being the local mass transport vehicle, but it has become an identifiable cultural icon.
Glocal