LG Print Bedroom by Y&R Sao Paulo

Bedroom
The Print Ad titled Bedroom was done by Y&R Sao Paulo advertising agency for LG in Brazil. It was released in May 2013.
Advertising campaign for LG

LG: Bedroom

Brand
LG
Media
Print
Released
May 2013
Posted
May 2013
Market
Brazil
Industry
Electronic Devices & Home Appliances, Vacuum Cleaners
Agency
Y&R Sao Paulo
Executive Creative Director
Pedro Cappeletti
Creative Director
Alexandre Vilela
Copywriter
Pedro Bullos
Executive Creative Director
Flávio Casarotti
Illustrator
Marco Cezar
Account Supervisor
Alessandro Cardoni
Producer
Elaine Cravalho
Producer
Ronaldo Cavalcante
Account Supervisor
Ticiana Cardoso E Bianca Paulucci
Account Supervisor
Sandra Borges
Art Director
José Borba Maranhão Neto

Awards:

Cannes Lions 2013
Outdoor LionsPosters; Home Appliances, Furnishings, Electronics & Audio-VisualSilver
Epica Awards 2013
PressHomes, Furnishings & AppliancesGOLD

Credits & Description:

Type of entry: Posters
Category: Home Appliances, Furnishings, Electronics & Audio-Visual
Advertiser: LG
Product/Service: ASPIRADOR DE K2 KOMPRESSOR
Agency: Y&R SÃO PAULO, BRAZIL
Chief Creative Officer: Rui Branquinho
Executive Creative Director: Flavio Casarotti
Creative Director: Alexandre Vilela (Xa)
Copywriter: Pedro Bullos
Art Director: Jose Neto
Illustrator: Marco Cezar
Art Buyer: Monica Beretta E Stephanie Wang
Account Supervisor: Alessandro Cardoni/Sandra Borges/Ticiana Cardoso E Bianca Paulucci
Producer: Elaine Cravalho/Ronaldo Cavalcante
Planner: David Laloum/André Chui De Menezes E Fernando Takey
Other Credits: Media: Gustavo Gaion E Gabriela Ben David