Loctite: Crosswalk

Credits & Description:

Campaign: Loctite 60 Sec All-Purpose Glue
TVC title: When you have a minute.
Alternative title: Grandmother
Lengths: 3x 20’ TVCs
Media: TV, Online, Poster
On air: April 2016
Agency: HEIMAT, Berlin
CCO: Guido Heffels, Myles Lord
CEO: Matthias von Bechtolsheim
MD: Maik Richter
Creative Director: Ricardo Distefano, Stephen Quell
Account Director: Tim Holtkötter, Nico Buchholz
Account Executive: Xenia Kraider
Copy: Adrian Staehelin, Axel Didon
Art Direction: Anthony Montagne
Agency Producer: Alexander Münzer
Production: Markenfilm, Berlin
Executive Producer: Robert Tewes
Director: Ali Ali
DOP: Pierre Mouarkech
Client Henkel, Düsseldorf
Corporate Vice President: Susanne Cornelius
Unit Lead Household Adhesives: Patricia Castejón
Brand Manager: Anna Arimany
HEIMAT, Berlin, is proud to present its new global campaign „When you have a minute“ for the launch of Loctite 60 Sec All-Purpose Glue.