Mabe Print Crab by Y&R Mexico

Crab
The Print Ad titled Crab was done by Y&R Mexico advertising agency for subbrand: Mabe (brand: Mabe) in Mexico. It was released in Feb 2012.
Advertising campaign: MABE: Pig, Octopus, Crab

Mabe: Crab

Brand
Mabe  (Mabe)
Media
Print
Released
February 2012
Posted
February 2012
Market
Mexico
Industry
Household maintenance & pet products
Agency
Y&R Mexico
Copywriter
Hugo Moreno
Illustrator
Mauricio Arias
Creative Director
Marcelo Manfredi
Art Director
Oscar Cuevas
Photographer
Mauricio Alejo
Copywriter
Hector Farías
Art Director
Marco Oseguera
Account Supervisor
Shadya Casab
Production Agency
Polikroma

Awards:

One Show 2012
One ShowMagazine / Full Page or Spread - CampaignMerit
El Sol 2012
Diarios y RevistasHOGAR Y PRODUCTOS DEL HOGAR.Sol de Plata

Credits & Description:

Category: Home Appliances, Furnishings, Electronics & Audio-Visual
Advertiser: MABE
Product/Service: MABE
Agency: Y&R MEXICO
Chief Creative Officer: Rafael Barthaburu/Esteban Sacco
Creative Director: Marcelo Manfredi
Copywriter: Hugo Moreno/Hector Farias/Marco Oseguera
Art Director: Marco Oseguera/Oscar Cuevas
Photographer: Mauricio Alejo
Illustrator: Mauricio Arias
Account Supervisor: Shadya Casab
Other Credits: Ivonne Cortes/Adrian Ramos