Advertised brand: Diageo, Malta Guinness
Advert title(s): Democracy Day in Most populous country in Africa (Nigeria)
Headline and copy text (in English): Pass on Goodness
Advertising Agency: SO&U, Lagos, Nigeria
Agency website: http://sou.com.ng
Creative Director: Anthony Ekun
Art Director: Ken Orimalade
Copywriter: Segun Korode
Illustrator:
Photographer: Musa
Additional credits:
Published: May, 2015
Short rationale (optional): May 29, is Democracy Day in Nigeria, for the first time a transition from an incumbent Government handed over power to new government, so, we have creatively done ads around the story with the brand (Malta Guinness), to felicitate with Nigeria and consumers of this brand.