McDonald's: Truck

Credits & Description:

Media: Print
Category: Restaurants & fast food
Client: McDonalds
Agency: Leo Burnett Dubai
Country: United Arab Emirates
Chief Creative Officer: Bechara Mouzannar
Executive Creative Director: Munah Zahr
Creative Director: Daniel Salles
Creative Director: Bruno Bomediano
Art Director: Daniel Salles
Art Director: Bruno Bomediano
Art Director: Rodrigues Leal Rodrigues
Regional Executive Creative Director: André Nassar
Head of Art: Rodrigo Leal Rodrigues
Production company: PRODIGIOUS
Illustrator: Estudiorama
Translation:
The United Arab Emirates is a place known for work work work and overwork. It’s a country that never sleeps, all year long. When you work a lot, you need something to keep you awake, alerted and focused, especially for those who have critical jobs. That’s why, there is McCafé.