Media: Print
Category: Food
Agency: Cossette Chicago
Country: United States of America
Executive Creative Director: Chuck Rachford
Art Director: Jorge Pomareda
Copywriter: jeff oswald
Agency Producer: Cary Potterfield
Retoucher: Trevor Gauthier
Designer: Marcus McCoy
Account Executive: Melody To
A series of print ads revolving around the fact that the McDonald's Filet-O-Fish is made with Wild Caught Alaska Pollock.