Category: Finance
Media: Print
Brand: Migdal
Agency: Bruckner Yaar Levi
Geo: Israel
Advertising Agency: Bruckner Yaar Levi, Tel Aviv, Israel
Creative Director: Dror Nachumi
Art Director: Dan Pundak
Copywriter: Maryan Banni
Account Manager: Hagit Srur
Published: July 2018
Synopsis:
Using humor is an accepted way to deal with complex issues. So we were asked to advertise in a magazine whose readers are advertising people, we hoped that our ad would make them smile.
Print isn't dead. It just retired.
Even in pension, it's good to have Migdal behind you.