Museum Of Science And Industry - Chicago Print SIMPLE MACHINES by HELPFUL STRANGERS, Unit 9, Unit 9 London

SIMPLE MACHINES
The Print Ad titled SIMPLE MACHINES was done by HELPFUL STRANGERS, Unit 9, Unit 9 London advertising agencies for Museum Of Science And Industry - Chicago in Sweden. It was released in May 2009.
Advertising campaign for Museum Of Science And Industry - Chicago

Museum Of Science And Industry - Chicago: SIMPLE MACHINES

Brand
Museum Of Science And Industry - Chicago
Media
Print
Released
May 2009
Posted
May 2009
Market
Sweden
Industry
Museums & Libraries
Agency
Unit 9 London
Art Director
Elena Lombardi
Agency
Unit 9
Agency
HELPFUL STRANGERS
Art Director
Elena Lombardi

Credits & Description:

Category: Travel, Entertainment & Leisure
Advertiser: THE MUSEUM OF SCIENCE & INDUSTRY
Product/Service: THE MUSEUM OF SCIENCE & INDUSTRY
Agency: UNIT 9
Agency: HELPFUL STRANGERS
Date of First Appearance: May 28 2009 12:00AM
Entrant Company: UNIT 9, London, UNITED KINGDOM
Entry URL: http://www.unit9.com/awardentry/MSIChicago/simple_machines/index.html
Manager, Web and Interactive Media: Steven Beasley (MSI Chicago)
Communication Manager: Jerry Rice (MSI Chicago)
Web Editor: Jason Meyer (MSI Chicago)
Interactive Director: Fredrick Avén (unit9)
Interactive Producer: Valentina Culatti (unit9)
Art Direction and Design: Elena Lombardi (Helpful Strangers)
Art Direction and Design: Anders Andersson (Helpful Strangers)
Tech Lead: Riccardo Giraldi (Helpful Strangers)
Sound FX: Dinamhoe (Dinamhoe)
English Synopsis
As part of the overall content strategy of msichicago.org, the Museum is developing new programmes to create and deliver interactive content to teach our audience(s) about a very specific topic. Our objectives for this project was to teach children physics in a fun and engaging way. We created Twitch, the reluctant hero of the site - Help him construct machines out of a wide variety of objects and learn principles of Physics on the way. We blend intuitive interaction, realtime physics simulations and storytelling to create an experience that will make you love physics, and love Twitch.