New Zealand Transport Agency (NZTA) Print Belted Survivors – Dan Mason by Clemenger BBDO Wellington
The Print Ad titled Belted Survivors – Dan Mason
was done by Clemenger BBDO Wellington advertising agency for New Zealand Transport Agency (NZTA) in New Zealand. It was released in Feb 2020.
New Zealand Transport Agency (NZTA): Belted Survivors – Dan Mason
Media
Released
February 2020
Posted
October 2020
Market
Industry
Creative Director
Awards:
| Cresta Awards 2020 | ||
|---|---|---|
| Print, Ooh | Small format poster | Gold |
| Craft | Outstanding Photography (any media) | Gold |
| Print, Ooh | Poster/Billboard campaign (2-6 executions) | Silver |
| Caples Awards 2020 | ||
| Digital B to C | - | Bronze |
| Integrated | - | Silver |
| PR | - | Silver |
| Ambient/Guerilla/Outdoor | - | Silver |
| Traditional media | - | Silver |
| Not for Profit | - | Silver |
| D&AD Awards 2020 | ||
| Digital | Use of Micro-Talent/Influencers | Shortlist |
| Clio Awards 2019 | ||
| Print & Out of Home Technique | Photography | Bronze |
| Out of Home | Poster | Bronze |
Credits & Description:
Title of Entry: Belted Survivors – Dan Mason
Brand: NZ Transport Agency
Product/Service: Road safety
Client: NZ Transport Agency
Entrant Company: Clemenger BBDO Wellington
Creative Agency: Clemenger BBDO Wellington
Creative Director: Brigid Alkema
Date of Release: 2020-02-14
Notes: Background
• Situation • Brief • Objectives
Live hard. Crash harder. Staunch young males make up the majority of NZ’s unrestrained crash fatalities. They re...
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