Media: Print
Category: Seminar
Client: Newcastle Writers Festival
Agency: Enigma
Country: Australia
Executive Creative Director: Peter Ogden
Art Director: Dan Stephens
Head of Art: tim ryder
Senior Copywriter: Matt Dawe
Executive Director: Peter Chapman
Senior Account Director: Brendan Swansborough
Planner: Gerad Petherbridge
Synopsis:
This year's theme for Newcastle Writers Festival is 'The Stories Behind The Stories', a chance for writers to delve into the stories behind their work, the motivations, inspirations and fascinating tales that lead to a story being written. Each print ad for the festival features an actual story from one of the featured writers with an intriguing hint to their untold 'story behind the story.