Oxfam Print Ruler by FCB Montreal

Ruler
The Print Ad titled Ruler was done by FCB Montreal advertising agency for Oxfam in Congo - Kinshasa. It was released in Nov 2017.

Oxfam: Ruler

Brand
Media
Released
November 2017
Posted
November 2017
Creative Director
Copywriter
Illustrator

Credits & Description:

Category: Public Interest, NGO
Media: Print
Brand: Oxfam
Agency: FCB
Geo: Canada
Advertising Agency: FCB Montreal, Montreal, Canada
Creative Director: Étienne Bessette
Art Director: Sébastien Robillard
Copywriter: Joël Letarte
Illustrator: Mathieu Beaulieu
Published: November 2017
Synopsis::
The situation of women in the Democratic Republic of the Congo is alarming. Lack of access to contraception, poor health care and early pregnancy prevent young girls from going to school, which hampers the country's economic development.
One in four Congolese teenagers does not complete school because of pregnancy.