NEW WORK FROM RATTLE
CLIENT: Peabody Essex Museum
Service: Destination/Tourism
AGENCY: RATTLE, Boston, Mass.
Creative Director: Joe Higgins/Rich Swietek
Art Director: Joe Higgins
Copywriter: Rich Swietek
Photographer: Stock
Media Schedule: Regional Tourism Publications
1st appearance: Destination Salem Annual Guide
Creative Brief:
Target non-Boston DMA tourists with the surprising revelation that a world-class museum thrives in the heart of fabled Salem, MA
Publication Date: Spring 2013