Living Christmas Trees
Promoting the sales of potted Christmas trees of ‘Antemisaris’ Plant Nursery over the cut ones which are common in Greece. You can choose between life and death. You can choose between a ‘living’ potted Christmas tree or a ‘dead’ cut Christmas tree. The wooden cross-like base that is used to support the cut tree was the inspiration.
Advertising Agency: Day6, Athens, Greece
Creative Director: Ivan Papadopoulos
Art Director: John Skourtas
Copywriter: Ivan Papadopoulos
Illustrator: Panos Georgiou
Photographer: Panos Georgiou