A series of indoor posters targeting parents, dramatising the real-world benefit of this classic children's modelling compound by highlighting the pitfalls of it's more modern counterparts.
Media: Print
Media: Outdoor
Category: Entertainment & leisure
Client: hasbro
Agency: TwoAM.Agency
Country: South Africa
Project Manager: Kirsten Gerber
Creative Director: Marco Russolilo
Art Director: Michael van der Meer
Copywriter: Luke Lockhart-Ross
Head of Art: Reijer van der Vlugt