Category: Media
Media: Print
Brand: PornHub
Agency: Brad
Geo: Canada
Advertising Agency: Brad, Montreal, Canada
Vice President, Creative Director: Carle Coppens
Creative Lead, Copywriter: Alexandre Emond-Turcotte
Art Director: Mathieu Lacombe
Co-President: Dany Renauld
Vice-President: Patrick Gervais
Account Executive: Marianie To-Landry
Published: April 2018
Synopsis:
Family Day is a civic holiday in Canada that celebrates the importance of families to people and their communities. To mark this very special day, Pornhub fooled Canadians with a campaign showing that like for any other family, the "family" of porn tropes all inherently linked. In the end, it all came down the most important player of all: you.