Pronto Print Back by FCB Milan

Back
The Print Ad titled Back was done by FCB Milan advertising agency for subbrand: Pronto Wood Polish (brand: Pronto) in Italy. It was released in Nov 2010.
Advertising campaign: Only one beauty gesture to cleanse, nourish deeply and protect.

Pronto: Back

Brand
Pronto Wood Polish  (Pronto)
Media
Print
Released
November 2010
Posted
November 2010
Market
Italy
Industry
Cleaning Products, Detergents & Wood protectors
Agency
FCB Milan
Art Director
Remo Bonaguro
Photographer
Maurizio Cigognetti
Copywriter
Laura Colombo

Credits & Description:

Only one beauty gesture to cleanse, nourish deeply and protect.

Pronto Legno Vivo is the cream with extra pure beeswax that penetrates deeply into the wood preserving its natural beauty and protecting it for a long time.



Advertising Agency: FCB, Milan, Italy

Creative Director: Remo Bonaguro

Art Director: Remo Bonaguro

Copywriter: Laura Colombo

Photographer: Maurizio Cigognetti

Published: April 2005