11% of fatal alcohol crashes happen the morning after.
Media: Print
Category: Public services & utilities
Client: Road Safety Authority Ireland
Agency: Irish International BBDO, Dublin
Country: Ireland
Executive Creative Director: Dylan Cotter
Art Director: Clayton Homer
Copywriter: Dillon Elliott
Studio: Gar Heffernan
Photographer: Simon Burch
Retoucher: Lee Hickman
Account team: Ken Kerr
Account team: David Power
Published: September 2017
Description:
11% of fatal alcohol crashes happen the morning after.
Don't bring the night before into the morning after.
11% of fatal alcohol crashes happen the morning after. Never ever drink and drive.