Samsung Print Double Bike by Isobar Sao Paulo

Double Bike
The Print Ad titled Double Bike was done by Isobar Sao Paulo advertising agency for Samsung in Brazil. It was released in Apr 2018.

Samsung: Double Bike

Brand
Media
Released
April 2018
Posted
March 2020
Market

Credits & Description:

Category: Electronics, Technology
Media: Print
Brand: Samsung
Agency: Isobar
Geo: Brazil
Advertising Agency: Isobar, São Paulo, Brazil
Creative Directors: Andrea Siqueira, Douglas Kozonoe
Art Directors: Camila Rocha, Raphael Brites
Copywriters: Felipe Araujo, Airton Dias
Account Director: Camila Alvarenga
Published: March 2018
Synopsis:
In the early past, women were denied to register their inventions just because of their gender. Meanwhile, even these dumb man’s inventions were approved.
Meanwhile, the first computer algorithm patent was denied to Ada Lovelace.
A special project for gender equality in technology.