San Francisco AIDS Foundation: Bus Side #1 from Many Shades of Gay campaign.

Credits & Description:

Category: Health & safety

Brand: San Francisco AIDS Foundation

Agency: ATTIK

Country: United States of America

In a June 12 press release, ATTIKâs CEO explained, "Knowing that we would have the opportunity to build anticipation for San Francisco Pride on June 23 and 24, and encourage what will hopefully be the greatest turnout in history for National HIV Testing Day on June 27, we wanted to do something unique that would reflect and inspire people, and encourage them to get behind the ideas and take more control over HIV." Since launching, the traffic on the website has been extraordinary, reaching far beyond San Francisco. Turnouts for all the June events in San Francisco also exceeded expectations, and the campaign's posters will appear at the U.S. Conference on AIDS in Las Vegas in September.



Category: Health & safety

URL: http://manyshadesofgay.org

Client: San Francisco AIDS Foundation

Agency: ATTIK

Production: ATTIK

Country: United States of America

Executive Creative Director: Simon Needham

Creative Director: Ron Lim

Art Director: Jeff Fang

Interactive Creative Director: Jacob Ford

Senior Art Director: Mike Cornell

Senior Copywriter: Andy Sciamanna

Agency Producer: Craig Heesemann

Client: San Francisco AIDS Foundation

VP of Public Affairs: James Loduca



Additional ATTIK Credits:

Designers: Gabe Nguyen, Natalie Kuo

Design Technologist: Andy McCoy

Senior Account Manager: Amanda D'Aloise

Planning Director: Tonia Lowe

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