Advertiser: SEARS OPTICAL
Agency: LG2
Category: Retail Stores
Advertising campaign: LYNX
Other Credits: Media: Alexandre-Pascal Lamoureux
Planner: Stéphane Mailhiot
Planner: Sylvain Morin
Account Manager: Sylvain Morin
Photographer: Marc Couture
Other Credits: Mylène Fortier (Touché Phd)
Copywriter: Luc Du Sault
Creative Director: Luc Du Sault
Illustrator: Marc Rivest
Account Manager: Sandie Lafleur
Art Director: Vincent Bernard
Translation
"Avoir un oeil de lynx", which could be translated as "To see like a lynx", is a French expression meaning: To have excellent vision.