Siti Networks Print World Yoga Day by Team collaboration
The Print Ad titled World Yoga Day
was done by Team collaboration advertising agency for Siti Networks in India. It was released in Jul 2018.
Siti Networks: World Yoga Day
Brand
Media
Released
July 2018
Posted
March 2020
Market
Industry
Agency
Credits & Description:
Category: Electronics, Technology
Media: Print
Brand: Siti Networks
Agency: DAIKO FHO
Geo: India
Advertising Agency: DAIKO FHO, New Delhi, India
National Creative Director / Creative Director: Vivek Shinde
Senior Art Director / Illustrator: Sourabh Ahuja
Copywriter: Dev Nair
Published: June 2018
Synopsis:
Siti Networks, one of the most reputed brands in India has been on the front lines of entertainment in the broadband sector. The idea was to make a creative announcing 'World Yoga Day' in an interesting way without losing brand relevance. The core thought was 'Connect with yourself - an essential principle of Yoga practice' and the symbol of Wi-fi was used to depict it to create an interesting irony.
Connect with yourself.