Society For The Prevention Of Cruelty To Animals (SPCA): Rupture - Death

Credits & Description:

Three subjects show moments of life during which animals are too often forgotten and set aside. The campaign shows a very new way of approaching abandonment. When the family grows, during a move or when a death occurs, abandonment is not always deliberate. Thus animals are not always part of the project. Fortunately, the Geneva SPCA welcomes them and remembers people that adoption is the right choice.Agency: Havas, Geneva
Media: Outdoor
Category: Charities & appeals
Client: Geneva SPCA
Agency: Havas Worldwide Geneva
Production: Carioca Studio
Country: Switzerland
Photographer Producer: Carioca Studio
Creative Director: Gabriel Mauron
Copywriter: Thibaud Genevois
Art Director: Simeon Brandner
Art Director: Pierre-Olivier Gardello
Retoucher: Scan Graphic
Account manager: Pauline Charuel
Media agency: mediatonic