Springwel Print Rooster by Dentsu Impact Gurgaon

Rooster
The Print Ad titled Rooster was done by Dentsu Impact Gurgaon advertising agency for Springwel in India. It was released in Dec 2017.
Advertising campaign: Love your Sleep

Springwel: Rooster

Brand
Springwel
Media
Print
Released
December 2017
Posted
December 2017
Market
India
Industry
Household maintenance & pet products
Agency
Dentsu Impact Gurgaon
Senior Copywriter
Monish Gupta
Chief Creative Officer
Soumitra Karnik
Chief Creative Officer
Anupama Ramaswamy
Creative Director
Nishit Shankar
Senior Art Director
Surinder Yadav

Credits & Description:

Category: House, Garden
Media: Print
Brand: Springwel
Agency: Dentsu
Geo: India
Advertising Agency: Dentsu Impact, Gurugram, India
CCO / NCD: Soumitra Karnik, Anupama Ramaswamy
Creative Director: Nishit Shankar
Senior Art Director: Surinder Yadav
Senior Copywriter: Monish Gupta
Studio Manager: Jacob Philip
Published: December 2017
Synopsis:
There is sleep, and then there is great sleep. Like the kind only a very comfortable Sleepwell mattress can give. So when you are in the middle of this peaceful slumber, the last thing you want is for something to wake you up. Especially an alarm clock ringing away on your bedside. You then are forced to save your precious sleep in any way necessary. Which, in this ad's case, is turning the loud alarm clock into a quiet work of art.