Stabilo Print, Design & Branding Judas, 2 by Cheil Hong Kong
The Print Ad titled Judas, 2
was done by Cheil Hong Kong advertising agency for Stabilo in Hong Kong SAR China. It was released in Aug 2016.
Stabilo: Judas, 2
Brand
Media
Released
August 2016
Posted
August 2016
Market
Industry
Agency
Executive Creative Director
Copywriter
Executive Creative Director
Art Director
Creative Director
Art Director
Art Director
Awards:
| New York Festivals 2017 | ||
|---|---|---|
| Design | Craft: Illustration | Third Prize Award |
Credits & Description:
Cheil Hong Kong dramatizes the benefit of Stabilo highlighter pens in a fresh way. Instead of highlighting a specific section of text, the entire Bible is translated onto one single page, visually. Each and every story was intricately illustrated to form one incredibly detailed poster. One single story of Judas betraying Jesus is then highlighted to show how a good highlighter pen can be used to draw attention to just one specific section within the Bible.
CLIENT STABILO (E-TEKLON)
Agency: Cheil, Hong Kong
Country: Hong Kong
Executive Creative Director: Shi Ping Ong
Executive Creative Director: Paul Chan
Art Director: Shi Ping Ong
Art Director: fai leung
Art Director: ivan au
Copywriter: Paul Chan
Creative Director/ writer: wilson ang