Talwar Bindi Print, Case study Life Saving Dot by Grey Singapore

Life Saving Dot
The Print Ad titled Life Saving Dot was done by Grey Singapore advertising agency for Talwar Bindi in Singapore. It was released in May 2015.

Talwar Bindi: Life Saving Dot

Awards:

Cannes Lions, 2015
PRPRACTICES & SPECIALISMS: CORPORATE RESPONSIBILITYBRONZE
PRODUCT DESIGNWELL-BEING & ENVIRONMENTAL IMPACTPRODUCT DESIGN LION
CANNES LIONS HEALTH 2015
HEALTH AND WELLNESSB: EDUCATION & SERVICES: EDUCATION & AWARENESSSILVER
HEALTH AND WELLNESSB: EDUCATION & SERVICES: EDUCATION & AWARENESSBRONZE
CANNES LIONS INNOVATION 2015
INNOVATIONINNOVATION: CREATIVE INNOVATION (INCLUDING BUSINESS SOLUTIONS IN ASSOCIATION WITH A BRAND OR CREATIVE CAMPAIGN)INNOVATION LION
Spikes Asia, 2015
DirectProduct/Service: Charities, Public Health, Safety & Awareness MessagesBronze Spike
HealthcareHealth & Wellness: Education & Services: Education & Awareness (incl. Fundraising and Advocacy)Gold Spike
InnovationInnovation: Creative Innovation (Incl. Business Solutions in Association with a Brand or Creative Campaign)Innovation Spike
OutdoorOutdoor: Ambient: Small Scale Special SolutionsGrand Prix
PRPR: Product & Service: Charities, Public Health, Safety & Awareness MessagesSilver Spike
PRPR: Product & Service: Fast Moving Consumer GoodsSilver Spike
Promo & ActivationProduct & Service: Charities, Public Health, Safety & Awareness MessagesGold Spike
D&AD Awards, 2016
Creativity for Good (White Pencil)Advertising & Marketing Communications - Not for ProfitWood Pencil
Outdoor AdvertisingAmbientWood Pencil
DirectDirect InnovationWood Pencil
One Show, 2016
Intellectual Property-Gold Pencil
DirectCsr - Ambient / Environmental / Ambient / EnvironmentalBronze Pencil
Intellectual PropertyCsr - Physical / Digital / Physical / DigitalGold Pencil
Print & OutdoorCsr - Collateral / CollateralSilver Pencil

Credits & Description:

Advertiser: TALWAR BINDI
Agency: GREY GROUP
Geo: Singapore
Editor: Aaron Tan (Greyworks)
Motion Graphics Artist: Aaron Tan (GreyWorks)
Chief Creative Officer: Ali Shabaz (Grey Group Singapore)
Developer: Balasubramaniyan Suruliraj (Grey Group Singapore)
Motion Graphics Artist: Bobby Aguila (GreyWorks)
Production Manager: Bobby Koh (Grey Group Singapore)
Art Director: Cinzia Crociani (Grey Group Singapore)
Designer: Cinzia Crociani (Gre...

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