The Economist Print THE WORD ON THE STREET by FHV BBDO Amsterdam

THE WORD ON THE STREET
The Print Ad titled THE WORD ON THE STREET was done by FHV BBDO Amsterdam advertising agency for subbrand: The Economist Magazine (brand: The Economist) in Netherlands. It was released in May 2013.
Advertising campaign: The Economist: The Word on The Street

The Economist: THE WORD ON THE STREET

Brand
The Economist Magazine  (The Economist)
Media
Print
Released
May 2013
Posted
May 2013
Market
Netherlands
Industry
Magazines
Agency
FHV BBDO Amsterdam
Copywriter
Paul Falla
Art Director
Martin Cornelissen
Typographer
Bas De Graaf
Account Supervisor
Iain Howe
Copywriter
Mark-Marcel Müller

Awards:

Cannes Lions 2013
Outdoor LionsIntegrated campaigns led by OutdoorBronze
Epica Awards 2013
OutdoorMediaSILVER

Credits & Description:

Title: Surprising Reads
Media: Print
Category: Integrated campaigns led by Outdoor
Advertiser: THE ECONOMIST GROUP
Product/Service: THE ECONOMIST
Agency: FHV BBDO Amsterdam, THE NETHERLANDS
Geo: Europe, Netherlands
Copywriter: Paul Falla/Mark Muller
Art Director: Bas De Graaf/Martin Cornelissen
Typographer: Bas De Graaf
Account Supervisor: Iain Howe
Planner: Arnd Jan Gulmans