The Heart Foundation Print Beneath the Breast by Barnes, Catmur & Friends Auckland
The Print Ad titled Beneath the Breast
was done by Barnes, Catmur & Friends Auckland advertising agency for The Heart Foundation in New Zealand. It was released in Jun 2016.
The Heart Foundation: Beneath the Breast
Brand
Media
Released
June 2016
Posted
June 2016
Market
Executive Creative Director
Art Director
Copywriter
Account manager
Designer
Credits & Description:
Media: Print
Category: Charities & appeals
Client: The Heart Foundation/ Go Red For Women
Agency: Barnes, Catmur & Friends Dentsu
Country: New Zealand
Executive Creative Director: Paul Catmur
Copywriter: Renee Bryant
Art Director: Katyana O'Neill
Designer: Andrea Lo Vetere
Account manager: Kate Antjoule
Every woman knows about the dangers of breast cancer, yet many don’t know that they are almost five times more likely to die from heart disease. So to draw attention to this fact and give it some perspective, the New Zealand Heart Foundation with their agency, Barnes, Catmur & Friends Dentsu, compared the two.