The Mirror Foundation: The Missing Look-Alike Campaign, 2

Credits & Description:

Company Entering: Bbdo Bangkok Ltd, Bangkok
Brand: Missing Person Center
Advertiser: The Mirror Foundation
Agency: Bbdo Bangkok, Bangkok
Chief Creative Officer: Suthisak Sucharittanonta
Executive Creative Director: Suthisak Sucharittanonta/Chalit Manuyakorn
Creative Director: Suthisak Sucharittanonta
Copywriter: Vorathep Onlamul/Anucha Pintokaew/Sinothai Samseethong
Client Service Director: Arunee Rueangwattanaporn/Wachira Ampornpachra
Account Manager: Sununthana Aunchananun/Lapasrada Sevikul
Editing: Watcharachol Pimolthai
Agency Producer: Yathip Thanitthanaphat/Jirapan Vasanabunsongserm
Photographer: Assada Sreshthaputra
Retoucher: Jutarat Sritunya
English Context Explanation:
30 Seconds...The Amouth Of The Time The Image From A Missing Persons Poster Remains In Ones Memory. Because Our Brain Are Designed To Store Unfamiliar Thing In Our Short-Term Memory. According To Scientific Evidence, Human Brains Frontal Lope Memorizes Best From Things That Were Familiar With So We Show A New Way To Make Everyone Remind The Missing Easier. By Encouraging Everyone To Recognize The Missing With Someones Look, The Campaign Starts With 8 Celebrities Who Look Alike The Missing. Help Us Share The Posters To Find The Missing Persons From Faces That Youre Familiar With. Copy Translation H/L : If You Recognize My Face, You Could Recognize Gigi Sub : Lets Find The Missing Person Strating From Whom They Look-Alike At Fanpage/Thaimissing Call 1900-1900-199