Clio Awards 2018 | ||
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Out of Home | Product/Service: Other | Gold |
New York Festivals Awards 2018 | ||
BRANDED ENTERTAINMENT | Products & Services: Publications & Media | Third Prize Award |
Agency: FCB India
Brand: The Times of India
Title: Sindoor Khela -No Conditions Apply
Country: INDIA
World wide Creative Partner - FCB Global: Fred Levron
Chief Creative Officer: Swati Bhattacharya
Senior Art Director: S. Srinath
Associate Creative Director: Ranit Mukherjee
Senior Brand Executive - Account Management: Vishakha Khattri
Vice President - Account Management: M Damodaran
Supervisor - Account Management: Vineeta Arora
Digital Creative Head: Gayatri Sriram
Creative Consultant: Chirag: Shailesh Khandeparkar
Synopsis:
First transgender person in India who has completed Doctor of Philosophy, Manobi Bandyopadhyay
The Times of India metro supplement for Indian city Kolkata, Calcutta Times has released a film to help end gender bias and division in the society.
Narrating their own struggles are actresses Sohino Sengupta, Rituparna Sengupta, Gargee Roy Chowdhury and the first transgender person in India who has completed Doctor of Philosophy, Manobi Bandyopadhyay.
They further invite every women irrespective of their marriage or social status to join the tradition of Shindoor Khela ( where Bengali married women in India smear each other with vermilion to celebrate) thus affirming #NoConditionsApply.