TNT energy drink Print Red by Y&R Sao Paulo

Red
The Print Ad titled Red was done by Y&R Sao Paulo advertising agency for TNT energy drink in Brazil. It was released in Aug 2016.

TNT energy drink: Red

Media
Released
August 2016
Posted
August 2016
Market
Industry
Executive Creative Director
Creative Director
Art Director
Illustrator

Credits & Description:

TNT Energy drink comes in three flavors: green apple, orange and traditional.
The main benefit of the product is to diminish tiredness of people who need energy for a longer period of time.
The piece exemplifies the exchange from day to night times by using only product to chance times, thus showing the main benefit of the product in the simplest possible way.
Media: Print
Category: Drinks, non-alcoholic
Client: Grupo Petrópolis
Agency: Y&R São Paulo
Country: Brazil
Executive Creative Director: Rui Branquinho
Creative Director: Rui Branquinho
Art Director: Eduardo Araújo
Head of Art: Felipe Pavani
Illustrator: Eduardo Araújo
Account Director: Ana Luiza Leite
Planner: Adriano Eliezer
Client Services Director: Luiz Villano
Print Producer: Ronaldo Cavalcante
Account team: Isabella Dell'Antonia
Media: Gustavo Gaion, Glaucia Montanha, Patricia Russo, Alexandre Viegas.
Art Buyer: Monica Beretta, Stephanie Wang