Visitbritain: Film is GREAT Britain

Credits & Description:

Category: Other

Brand: VisitBritain and UKTI

Agency: Radley Yeldar

Country: United Kingdom

The GREAT campaign, which is the Government's most ambitious international marketing campaign to date, showcases the very best of what Britain has to offer with the aim of encouraging the world to visit, study, invest and do business with the UK.Working closely with VisitBritain, UKTI, the Foreign and Commonwealth Office, the British Council, DCMS and the Cabinet Office team, Radley Yeldar also collaborated with BAFTA and the BFI to produce the 'Film is GREAT Britain' campaign.



Category: Other

URL: http://www.ry.com

Client: VisitBritain and UKTI

Agency: Radley Yeldar

Country: United Kingdom

Creative Director: Ian Lanksbury

Art Director: Tim Cole

Copywriter: Alex Genn

Photographer: Ian Derry

Lavinia Phipson, Richard Yadgar, Mark Baxter, Dan Jones