Tropicana Print Your Daily Ray of Sunshine, Tuesday by Tribal London
The Print Ad titled Your Daily Ray of Sunshine, Tuesday
was done by Tribal London advertising agency for subbrand: Tropicana Juice (brand: Tropicana) in United Kingdom. It was released in Feb 2011.
Tropicana: Your Daily Ray of Sunshine, Tuesday
Brand
Media
Released
February 2011
Posted
February 2011
Market
Industry
Agency
Art Director
Creative Director
Copywriter
Designer
Creative Director
Credits & Description:
Late enough in the week to have woken up.
Not so late that you’ve gone back to sleep again.
You’re at your most productive on Tuesdays.
Each execution depicts a different day of the working week. Stunningly simple, the bright and visually engaging artwork reflects the optimism of the Tropicana brand, using a different pep-talk mantra each day to encourage the reader to think positively about the day ahead, and attack it in a Tropicana way.
Advertising Agency: DDBUK, London, UK
Creative Director: Grant Parker
Art Director: Shishir Patel
Copywriter: Sam Oliver
Designer: Pete Mould
Planning: Georgina Murray-Burton, Ami Smith
Published: February 2011