Volvo Print Pedestrian protection by McCann Tel Aviv
The Print Ad titled Pedestrian protection
was done by McCann Tel Aviv advertising agency for subbrand: Volvo V40 (brand: Volvo) in Israel. It was released in Jan 2017.
Volvo: Pedestrian protection
Media
Released
January 2017
Posted
January 2017
Market
Industry
Agency
Creative Director
Copywriter
Art Director
Photographer
Credits & Description:
Category: Automotive
Media: Print
Brand: Volvo
Agency: McCann
Geo: Israel
Advertising Agency: McCann, Tel Aviv Israel
Chief Creative Director: Nadav Pressman
Creative Director: Dror Nachumi
Art Director: Gal Porat
Copywriter: Dror Nachumi
Photographer: Ilan Bashor
Published: January 2017
Description: In order to change the prescription in Israel about Volvo we come up with a campaign that emphasis volvo's safety technological superiority and innovation.
Volvo V40 the first with external airbags for pedestrians protection.