WakeApp Print Bus Pillow, 2 by Publicitaria Nasta Ogilvy Paraguay

Bus Pillow, 2
The Print Ad titled Bus Pillow, 2 was done by Publicitaria Nasta Ogilvy Paraguay advertising agency for WakeApp in Paraguay. It was released in Sep 2017.

WakeApp: Bus Pillow, 2

Brand
Media
Released
September 2017
Posted
September 2017
Market
Executive Creative Director
Creative Director
Copywriter
Art Director

Credits & Description:

Category: Electronics, Technology
Media: Print
Brand: WakeApp
Agency: WPP
Geo: Paraguay
Advertising Agency: Nasta WPP, Asunción, Paraguay
Executive Creative Director: Oscar Canabal
Creative Director: Rodrigo Villamayor
Art Director: Daniel Arzamendia
Copywriter: Mario Hannich
Graphic Designer: Pite Mosteiro
Additional Credits: Laura Mandelik
Published: September 2017
Description:
The texture of Paraguayan buses are quite particular, colorful and easy to recognize for everyone.
We developed a graphic campaign taking this observation as starting point to communicate an app that allow people to sleep on the bus without fear of falling asleep.
Keep sleeping after you wake up.